Economics · Level 2 · 103 words
Where Price Comes From
Original passage © Studio AM, written for Fluency.
Prices are not set by a single person. They emerge from a tug-of-war between two forces: how much of a thing is available and how much people want it. These forces are called supply and demand.
When many people want a product but little of it exists, the price rises. Buyers compete, and sellers can ask for more. When a product is everywhere but few people want it, the price falls, because sellers must lower it to attract anyone at all. Most of the time the two forces pull toward a balance, a price where the amount offered roughly matches the amount wanted.
Source: Written for Fluency. Original passage © Studio AM, written for Fluency.